Video Series and Packaging
For the Life of the World is a seven-part experimental video series on the intersection of economics and faith. Produced by Acton Institute, and artfully written and filmed by Gorilla, the series brings whimsy and beauty to what is typically dry and difficult subject. Each episode of the series centers on a letter received, and I wanted the brand materials and product packaging to feel like the experience of getting a mysterious package from another country. I treated this job as if I were making props for film and I meticulously hand-crafted a world of graphic elements, stickers, stamps, twine, book plates and patterns – all of which I produced in real life, photographed and layered into the final design and packaging work. I drew the logo by hand, developed the identity system, directed web development, created dvd menus, designed the packaging and developed custom illustrations and promotional materials. Work done at The CSK Group.